Lil Wayne's "G" commercial is for gatorade

boogieb: but how the fu*k was i supposed to know that... i guess all those athletes shoulda gave it away, but then again wayne isn't an athlete, and that lil kid isn't at pro at anything that i know of, and the Jabbawockeez? but seriously, wayne it not an athlete, why is he doing stuff for nike & espn. as long as i dont see him wearing any underarmour, don't think they make that stuff in his size...

You might have seen this ad running if you have been watching college football the past couple of days. We can confirm that this subtle “G” TV ad featuring various pro athletes, and even the JabbaWockeez, is indeed the kick-off to Gatorade’s new branding campaign. It is also confirmed that Lil Wayne is the narrator of this ad as Gatorade will push their new branding with an emphasis on “attitude,” “hustle” and choice.

As a result, Gatorade will do away with the Gatorade - Thirst Quencher tag line and revamp it simply as Gatorade G. The company lists the reason for the rebranding: (read more)(via woooha)

i always said i would only drink gatorade if it had more 'hustle'